Maximizing Your Online Advertising & Digital Marketing Budget: Thunder Bay Workshop

Maximizing Your Online Advertising & Digital Marketing Budget: Thunder Bay Workshop
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Tue 9 June 2020
Tuesday 9 June 2020
9:00 AM - 12:00 PM
Ended

You don't need a big budget to get noticed on the web - you just need creativity! Savvy businesses are using bootstrap digital marketing techniques to amplify their message online. In this hands-on workshop, you'll learn the tricks and tools needed to market your business effectively on a shoestring budget.

You’ll learn: 

  • How to create a basic online marketing strategy and measurement plan that fits for your business size and goals.
  • Why email marketing can be a powerful and cost-effective way to grow your business.
  • How to get people to sign up for an email list while following best practices and the Canadian Anti-Spam Legislation (CASL).
  • How to take advantage of influencer marketing, affiliate marketing and other ways to generate word-of-mouth.
  • How to advertise cost-effectively through Google ads, Facebook ads and other ad networks.
  • What free or low-cost graphic design tools to use to create eye-catching online ads.

This workshop is a free workshop for main street small businesses in Thunder Bay. Laptop computers aren't absolutely necessary for this class, but we recommend bringing a laptop to follow along.

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The Holiday Inn Express
1041 Carrick St., Thunder Bay, ON, CA
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The Holiday Inn Express
1041 Carrick St., Thunder Bay, ON, CA
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Are you an event organizer?
Create events for free. They will be immediately recommended to interested users.
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