Better Design

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Better Design
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Wed 19 February 2020
Wednesday 19 February 2020
6:00 PM - 8:00 PM
Ended

Have you ever gotten tired from just looking at a website? Learn basic design principles to make better design choices for your business!

Have you ever gotten tired just from looking at a website? Do you find pop-ups irritating?

Over the course of this seminar, you’re going to learn some basic design principles to make better design choices for your business, including Cognitive Overload, Dark Patterns and Designing for Conversion, and how these principles can psychologically affect users.

We will be live streaming our in-house expert, Tessa Lionheart. Registered attendees will come into The Cotton Factory to attend this private event.

Who is Tessa?

Tessa comes from a diverse background of art, film, copywriting, and graphic design! Graduating with honours from one of the best design schools in North America, Tessa has helped build small businesses from consistent net-loss into million dollar profits. She has created designs for large companies like Google, Ben & Jerrys, and T-Mobile, and high-profile clients such as Whoopi Goldberg, Dwayne “The Rock” Johnson, and the Royal Family, to name a few.

The experience of working with a wide profile of clients at different stages of success has taught her a lot about the psychology behind what does and doesn’t work with design at any scale, and the importance of using thoughtful UI (user interface) and UX (user experience) to build a successful business!

FAQs

Who is this seminar for?

Entrepreneurs in the Hamilton area who want to learn more about how to better design their website.

I'm not using Shopify but I still want to attend.

You are welcome to attend, everyone is invited!

Be sure to touch base with lindsay.zubrickas@shopify.com if you have any Shopify-specific questions.

What should I bring to the event?

A notebook and pen/pencil. This is a seminar so no laptop is needed.

Where can I park?

There is street parking out front of The Cotton Factory along Sherman Ave as well as a parking lot behind the building which you can access by driving down Biggar Ave.

Event Schedule:

6:00 - 6:30 pm - Grab a snack, find a spot to sit and mingle with other Hamilton entrepreneurs

6:30 - 7:30 pm - Presentation + Q&A

7:30 - 8:00 pm - More mingling and networking

*Seating is limited, so if you are unable to attend please contact me at lindsay.zubrickas@shopify.com*

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The Cotton Factory
270 Sherman Avenue North, Hamilton, ON, CA
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The Cotton Factory
270 Sherman Avenue North, Hamilton, ON, CA
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